Course Overview

This course introduces learners to the use of Artificial Intelligence (AI) and Canva for creating engaging social media content. Participants will learn how to generate content ideas, design professional graphics, create videos, and optimize content for different social media platforms using AI-powered tools and Canva's design features.

Target Audience: Beginners, educators, entrepreneurs, marketers, content creators, and professionals.

Duration: 2–3 Hours

Delivery Mode: Self-paced e-learning with practical activities

Learning Outcomes

By the end of this course, learners will be able to:

1. Explain the role of AI in social media content creation.
2. Identify different types of social media content and their purposes.
3. Generate social media content ideas and captions using AI tools.
4. Design professional social media graphics using Canva templates and AI features.
5. Create short-form video content using Canva's video editing tools.
6. Apply basic design principles to improve content quality and engagement.
7. Adapt content for different social media platforms such as Facebook, Instagram, LinkedIn, TikTok, and X (Twitter).
8. Evaluate AI-generated content for accuracy, relevance, and ethical considerations.